To establish Avec la Terre as a premier choice in high-end residential living, we needed a powerful launch that would not only brand the estate but also generate leads from day one.

With 223 properties under construction, we set out to create a campaign that would introduce Avec la Terre to discerning buyers and investors as a sanctuary of luxury and sustainability.

We positioned Avec la Terre as a standout in luxury, blending exclusivity, natural beauty, and sustainable living. By highlighting its breathtaking surroundings and the refined lifestyle it offers, we crafted a campaign that showcased Avec la Terre as more than just a place to live, it’s a sanctuary where nature and luxury exist in harmony.

Our multi-channel campaign emphasised Avec la Terre’s unique brand promise, “Live in Harmony with Nature,” using every platform to captivate and engage:

1. Brand Identity:

We developed a cohesive, elegant brand image that was carried across all marketing, from digital platforms to direct sales materials.

2. Digital Presence:

The website served as a dynamic portal, providing potential buyers with immersive content that highlighted the estate’s allure.

3. Integrated Marketing:

A robust mix of digital advertising, social media, direct marketing, and high-quality sales materials generated interest, driving traffic and engagement.